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C&R – Part of PWR Advanced Cooling Technology

After decades of delivering high-performance cooling solutions to top U.S. race teams and performance automotive builders, C&R joined the PWR family of companies—uniting experience and innovation to provide cutting-edge cooling technology for every condition.

Origins in Motorsports Excellence

Founded in 1988 by Chris Paulsen, C&R Racing, Inc. began as a specialty machine and fabrication shop serving the IndyCar industry. With firsthand experience as a Chief Mechanic in elite motorsport competition, Paulsen expanded C&R’s capabilities to include high-performance cooling components tailored for demanding race environments.

C&R quickly earned a reputation as the go-to supplier for professional motorsports teams across the U.S., becoming a trusted name in the industry.

The Rise of PWR

Meanwhile, on the other side of the globe, PWR was forging its own legacy. Co-founded by Kees Weel and his son Paul Weel in Queensland, Australia, PWR set out to engineer the world’s most advanced aluminum cooling components.

Drawing on their racing experience in Australian Stadium Off-Road, V8 Supercar, and Safari competition, the Weels brought a deep understanding of extreme performance demands and a passion for innovation that would define PWR’s approach.

With continued investment in cutting-edge technology, top-tier facilities, and in-house R&D, PWR evolved into a global leader—supplying custom cooling solutions to elite teams in F1, NASCAR, V8 Supercar, Off-Road, and more.

Global Innovation Meets American Performance

As leaders in the cooling industry, C&R and PWR began collaborating and quickly recognized the power of combining their expertise. In March 2015, PWR officially acquired C&R, expanding its technological reach and manufacturing capabilities into the United States.

Today, C&R operates in a 46,000 square foot facility equipped with:

• State-of-the-art engineering and design services
• Controlled atmosphere brazing furnace
• Advanced CNC machine shop
• Dedicated welding and fabrication departments

Serving the North American Market

PWR North America supports a wide range of industries and customers—including professional race teams, specialty vehicle manufacturers, industrial fleets, military applications, and performance enthusiasts.

With in-house production of high-performance aluminum radiators, intercoolers, and oil coolers, PWR NA delivers unmatched design, engineering, and customer service to meet any challenge.

Whether for motorsports, defense, or high-end performance builds, PWR is a world leader in advanced cooling solutions—dedicated to innovation, precision, and performance across every project.